Evolved By Nature

A Brand that Sparks Evolution

We are in the midst of an invisible crisis: on and in nearly everything we buy are petrochemicals that can build up in our water and food supplies and our bodies. Consumers are becoming more savvy and demanding a better way. The scientists at Silk Inc. invented just that: pure silk protein, from natural silk cocoons, in liquid form. Silk, Inc. needed a brand that could help potential partners and the public understand and embrace this invisible technology’s potential —and ultimately, start a green chemistry movement.

Full case study on Behance

Year
2019

Type of Work
Brand Design

Studio
R/GA

My Role
Associate Designer

Credits

Mike Rigby, ECD
Augustus Cook, CD
Ryan Atkinson, CD
Jenn Vano, CD, Verbal Design
Corey Lewis, ACDr, Verbal Design
Sam McGuiness, Senior Designer
Julianna Esposito, Senior Verbal Designer
Bruno Dasilva, Senior Designer
Bernise Wong, Designer
Gavin Shapiro, Motion Design
Mathieu Réguer, Typography